Ignasi Senabre, at the conference “The price of sustainability. Sustainable development and sport”

The conference “The price of sustainability. Sustainable development and sport”, organized by the Barcelona Olympic Foundation in collaboration with the Institut Barcelona Esports, has had the participation of Sports & Landscape, through the figure of our manager, Ignasi Senabre.

The conference, which is part of the cycle “The value of sport in the 21st century”, has been held at the Olympic Museum in Barcelona and was also broadcast via streaming, before an audience very interested in knowing how to advance in the world of sport towards the fulfillment of the Sustainable Development Goals (SDG) of the United Nations 2030 Agenda.

The manager of the Institut Barcelona Esports, Susana Closa, has highlighted the importance of these conferences, where current issues are brought to the table with professionals from the sector and the direct interaction of citizens through the chat.

The round table, coordinated by the TV3 journalist Jordi Fandiño, has had the intervention of Marta Segú, general director of the Fundació Fútbol Club Barcelona; Eloi Burriel, creator and founder of the innovation, ecology and communication company L’Origen, and Pere Manel, president of COPLEFC, as well as Ignasi Senabre as commercial director of Sports & Landscape.

In his talk, Senabre has explained how we apply the SDGs and generate shared value from Sports & Landscape: “First of all, we measure our impact. In three years we have made 130 artificial turf fields in Catalonia and we have emitted 2,600 tons of greenhouse gases, 20 tons for each field. We seek to be an emission-neutral company, which is why we measure our environmental footprint and offset it with circular economy projects. For example, in Gandesa we participate in a forest management project with a flock of sheep that cleans the undergrowth.”

Our spokesperson has also made reference to the solutions we use to avoid the use of microplastics and the artificial turf recycling initiatives that we carry out, because “each field generates 192 tons of waste: counting the 3,000 fields that have to be renewed in Spain these years, this would be the motorway from Barcelona to Valencia full of trucks with waste to take it to the landfill.”

You can watch the video of the conference here.